While much is spent preparing the presentation, less attention is paid to preparing the introduction. Big mistake! The introduction sets the stage for the presentation; It’s like the opening act. And, a less than stellar opening can ruin the entire production. Consequently, this article offers unique strategies to improve your presentation. Either way, you’ll bring the presentation to life.

5 tips

• Allow someone else to introduce you.

You’re probably thinking that this tip doesn’t sound innovative. The presenter is always introduced by another person. Here’s the twist. Recruit a familiar person to give the presentation. A person who knows you will bring more energy. For example, I remember speaking at my nephew’s graduation; when he saw me advancing to the podium, his excitement led him to start talking to the audience about me (he was a preschool graduate). Although his interjection was unexpected, he cheered up the crowd, adding a nice touch. Besides, what I knew surprised me.

• Use media.

Thank goodness for technology! It allows you to shake things up. For that purpose, why not use it to boost your presentation? A short video presentation with graphics, color, photos, music, and a short narration will wow any audience; the intro of the video answers who am i? Just make sure your presentation is just as electrifying.

• Resurrect your biography.

The information used for the introduction basically comes from your biography. Therefore, most read the same way. This is what I am. This is what I have done. This is where I received training/education. Bored! Change the sections of your bio to include topics like: why I do what I do, what motivates me, my biggest fear, my favorite quote and/or writing, my worst experience, or how I hope to be remembered. You get the idea. Avoid saying the same dreaded things as other speakers. Let the audience connect with the real you, not titles, titles, or keys.

• Involve the audience.

Unlike previous recommendations, this advice is bold and risky. For the most part, the speaker shares tidbits about his background. Change it; Ask the audience to tell you what they know about you. Or just ask the audience what they would like to know. This strategy engages the audience, eliminates repetition of old information, and builds rapport.

• Be dramatic.

The theater has its place. With that said, turn your introduction into a movie production. This tip is courtesy of the NBA, particularly the Chicago Bulls. They were the first team to introduce the players via a light show accompanied by the enthusiastic voice of an announcer. Likewise, your announcer doesn’t have to be seen, just heard. With lights, music and the voice, you create a certain mystique.