The importance of environmental graphics


Environmental graphic design (EGD) is a design profession that encompasses many design disciplines, including graphic design, architecture, industrial design, and landscape architecture. Professionals in this field are concerned with the visual aspects of wayfinding, the communication of identity and branding, the design of information, and the formation of a sense of place. Some examples of work produced by environmental graphic designers include sign program design and planning, wayfinding consulting, display and interpretive design, entertainment environments, retail design, information design including maps, as well as commemorative and entertainment programs. donor recognition. The environmental graphics have been divided into three main areas. These areas are explained below.

1. Signage and orientation
Wayfinding and wayfinding programs communicate site and navigation information to a viewer. Signage helps identify and mark a specific location, and when used as part of a larger wayfinding program, helps people determine direction and navigate a complex environment with ease. Some of the signs that help you find your way include road signs, pictograms on packages, road signs, etc.

2. Interpretation
Interpretive environments tell a story or communicate an idea or theme. Generally recognized as exhibition design, it also includes projects such as historic sites. They educate people on how the site impacted the life and activities of some famous historical icons in the society.

3. Creation of places
Placemaking takes a more conceptual approach, as it involves designing a distinctive image for a site. It generally focuses less on communicating information. It focuses more on a site’s branding, architecture, and interior design, among other things.

Environmental graphics are relevant in our lives. The listed points discuss its benefits.

1. They help the smooth human movement in the community: the signs and symbols found in our environment ensure the free and smooth movement of members of society, such as road users, motorists and pedestrians. Without them it would have resulted in chaos and disorder in our movement in the community.

2. They give warnings about dangers and hazards: Pictograms on product packages warn us about dangerous chemicals that can be a threat to our health. The best ways to handle equipment and products are conveyed to us with the help of these pictograms and signs.

3. Give instructions on how to handle situations and objects: Road signs and markings help car users know how to handle hazards on the road. The symbols on the package give instructions on how to handle and use the products without any health implications.